Tuesday, June 03, 2008

Update to the KFC Canada / PETA story

WorldPoultry.net, an industry website, has published more details of the KFC Canada / PETA agreement.

- The vegan chicken substitute will only be offered in a little over half of the KFC restaurants in Canada (i.e. those owned by a company called Priszm).
- KFC Canada will merely be "urg[ing] (my emphasis) its suppliers to adopt better practices, including improved lighting, lower stocking density and ammonia levels, and a phase-out of growth-promoting drugs and breeding practices that cripple chickens", so it appears that there'll be no actual requirement for it (or if there will be, nobody's sayin' so).
- No information is provided on solid dates for the phasing in of controlled-atmosphere killed chickens.
- They'll be forming an advisory panel to monitor the changes and suggest further ones, but no information is given on who will be on the panel and how (or if) they'll have any direct sort of impact on real changes.

The list on the WorldPoultry.net website is taken directly from PETA's and there's no information at any of this at all yet on KFC Canada's website.

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